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Latest Insights and Analyses
Game Industry Hype Cycles Distract From the Real Issue: Publishers Are Monetizing Anticipation, Not Delivering Innovation.
Game Industry Hype Cycles Distract From the Real Issue: Publishers Are Monetizing Anticipation, Not Delivering Innovation The video game industry is addicted to hype cycles, but beneath the surface-level excitement lies a more troubling trend: publishers are cashing...
Regional Game Showcases Like Southeast Asian Games Spotlight Are Becoming Marketing Tools for Western Publishers, Not Platforms for Local Talent Empowerment.
Regional game showcases like the Southeast Asian Games have been increasingly positioned as platforms for local talent and cultural celebration, but the reality is more complex. This article examines how these events are being co-opted as marketing vehicles for...
Google’s Antitrust Appeal Signals Big Tech’s Willingness to Sacrifice Transparency to Protect Data-Driven Dominance.
Google’s ongoing antitrust appeal isn’t just another legal skirmish—it’s a revealing signal about how Big Tech is willing to trade off transparency to defend its data-driven dominance. In this article, we’ll dissect the real motivations behind Google’s legal...
Netflix’s Staggered Release of Stranger Things 5 Is a Calculated Move to Slow Subscriber Churn, Not a Gift to Fans.
Netflix’s recent decision to stagger the release of Stranger Things 5 has sparked plenty of speculation and debate. While the company frames this as a way to “build excitement” and “give fans more time with the story,” the underlying motivation is far more pragmatic....
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